I graduated from the University of Arkansas in May 2025 with a degree in Marketing. Shortly after, I relocated from Fayetteville to Little Rock, eager to jumpstart my career and gain real-world experience in the field. I applied to countless positions, hoping to find the right opportunity to put my degree to use. In late June, a family member sent me an application for a marketing internship at Rhea Lana’s. I hadn’t heard of the company before, but after doing some research, I quickly realized just how large and well-established it is. I applied, got the position, and have been learning and growing ever since.
I’ve always loved shopping at consignment stores. There’s something exciting about finding unique, high-quality items at great prices. From the inside, I now see how much planning, strategy, and organization goes into making events like these successful. I was truly blown away when I first walked into the Conway Expo Center. The scale of the event and the attention to detail were beyond anything I had expected. As a 21 year-old without any kids of my own (yet), I wasn’t exactly the target demographic at first glance. But honestly? I totally get why more people my age are leaning into this way of shopping. My generation wants things that are affordable, but also ethical and environmentally friendly.
That’s where Rhea Lana’s hits the sweet spot: you’re shopping smarter, reusing perfectly good items, and keeping things out of landfills. Plus, you’re supporting other families in your own community. It’s not just sustainable, it’s intentional. And that matters. Learning about Rhea Lana’s from the inside has been a perspective shift. It reminded me that great marketing starts with great values. That people remember how you made them feel. And that shopping can be something that connects us, not just something we do on a screen. So here’s to families helping families. To closets with stories. And to a generation that’s shopping a little smarter, living a little lighter, and building communities in the process.
